Mágic Premium is a professional hair-realignment treatment designed to provide efficient straightening from the very first application, without the use of formaldehyde. Its technology delivers a long-lasting straight effect, a mirror-like shine, reduced frizz, and a silky touch, all while preserving the health of the hair fiber.

Featuring an exclusive blend of high-performance active ingredients—such as Lumini System, Okra Extract, Hydrolyzed Collagen, Coconut Lipids, and Lactic Acid—Mágic Premium treats the hair during the straightening process, strengthening its structure, providing deep hydration, and restoring vitality.

Beyond its high performance, it features an imported fragrance—free from the typical, pungent chemical odor—making the application process much more comfortable for both the professional and the client.

Benefits

Straightens all hair types from the first application.

Formaldehyde-free formula, developed for a more comfortable straightening experience.

Provides a mirror-like shine and a long-lasting straight effect.

Significantly reduces frizz and excessive volume.

Deeply hydrates and enhances hair softness.

Strengthens the hair fiber, increasing its resistance and elasticity.

Compatible with color-treated, bleached, and chemically processed hair.*

Features a mild, imported fragrance, with no strong chemical smell.

Approved by ANVISA.

*A strand test is always recommended prior to application.

Composition / Active Ingredients

Lumini System

A technology that enhances hair shine by ensuring the uniform distribution of light across the hair fiber, creating a mirror-like effect and a healthy appearance.

Okra Extract

Contains highly nourishing and moisturizing properties that help revitalize the hair, improve flexibility, and reduce dryness. Hydrolyzed Collagen

Strengthens the hair structure, improves elasticity, and reduces breakage, making hair more resilient during and after the straightening process.

Coconut Lipids

Provide intense hydration, lipid replenishment, and an emollient effect, leaving hair softer, silkier, and protected against dryness.

Lactic Acid

Assists in reconstructing the hair fiber, strengthens the strands, and balances pH, contributing to a longer-lasting and healthier alignment.

Indication

Suitable for:

All hair types;

Natural hair;

Color-treated hair;

Bleached hair;

Chemically treated hair.

Ideal for professional use in beauty salons.

Directions for Use

Wash hair with a cleansing shampoo to prepare the hair fiber.

Remove excess water and partially dry the hair, leaving it damp.

Divide the hair into thin sections.

Apply Mágic Premium evenly along the entire length of the strands, using a comb to ensure even distribution.

Observe the processing time indicated on the product label, according to the hair type.

Rinse thoroughly.

Blow-dry the hair.

Finish with a flat iron to seal the hair fiber.

For bleached hair, use a temperature between 180°C and 200°C to avoid damaging the fiber.

Important: Always perform a strand test before full application.

Essential Precautions

For professional use only.

Perform a strand test before every application.

Conduct a sensitivity test before use.

Avoid contact with eyes.

In case of contact, rinse thoroughly with plenty of water.

Discontinue use if irritation occurs.

Keep out of reach of children. Store in a cool, dry place, away from direct sunlight.

Use appropriate protective equipment during application, in accordance with professional best practices.

Frequently Asked Questions

Does Mágic Premium contain formaldehyde?

No. Its formula is developed without formaldehyde, providing efficient and comfortable hair realignment.

Does the product straighten any hair type?

Yes. It was developed to promote realignment and a straightening effect on all hair types when applied correctly by a professional.

Can it be used on bleached hair?

Yes. It is compatible with bleached hair; however, it is recommended to perform a strand test and use a flat iron temperature between 180°C and 200°C.

Does the product have a strong odor?

No. Mágic Premium features an imported fragrance, ensuring a much more pleasant experience during application.

What are the main active ingredients in the formula?

The formula combines Lumini System, Okra Extract, Hydrolyzed Collagen, Coconut Lipids, and Lactic Acid, which promote intense shine, hydration, strengthening, realignment, and repair of the hair fiber.

Does Mágic Premium reduce frizz?

Yes. Its technology promotes the alignment of the hair cuticles, significantly reducing frizz and excessive volume, resulting in more manageable hair with intense shine.