{"product_id":"vello-alfa-lactobaby-pre-shampoo-250ml-ybera-paris","title":"Vello Alfa-Lactobaby Pre-Shampoo 250ml - Ybera Paris","description":"\u003cp\u003eIf you experience sensitivity, itching, or flaking on your scalp, along with a feeling of heavy hair, this could be a sign that your hair roots are being suffocated.\u003c\/p\u003e\n\u003cp\u003eExcess oil, product buildup, and impurities prevent hair from growing strong and healthy, leaving it weak, brittle, and prone to accelerated hair loss. It's as if your scalp is trapped, unable to breathe and renew itself.\u003c\/p\u003e\n\u003cp\u003eAlfa-Lactobaby® Pre-Cleansing was created precisely to change this. Its purifying action works from the first application, removing oil and dead cells, activating circulation, and unclogging scalp pores, creating a perfect environment for hair to grow back healthily.\u003c\/p\u003e\n\u003cp\u003eUnlike regular shampoos, which only clean the surface, the Pre-Cleansing gently exfoliates the scalp, deeply treating the roots without drying out the hair or irritating the skin.\u003c\/p\u003e\n\u003cp\u003eImagine washing your hair and feeling an immediate freshness, as if your roots were finally free? The light touch, the feeling of purity, and a more balanced scalp make all the difference to hair health.\u003c\/p\u003e\n\u003cp\u003eAnd with the exclusive Alfa-Lactobaby technology, inspired by breast milk, pre-cleansing goes beyond simple purification: it improves nutrient absorption, regulates scalp health, and optimizes the absorption of other products in the Vello Line.\u003c\/p\u003e\n\u003cp\u003eIf you've tried everything to stimulate growth and nothing seems to work, maybe your hair just needs to breathe.\u003c\/p\u003e\n\u003cp\u003eThe first step to longer, thicker, and healthier hair starts here.\u003c\/p\u003e\n\u003cp\u003eHow to use:\u003c\/p\u003e\n\u003cp\u003e1. Apply Alfa-Lactobaby® Pre-Cleansing to the scalp, gently massaging for complete exfoliation;\u003c\/p\u003e\n\u003cp\u003e2. Leave on for 3 to 5 minutes;\u003c\/p\u003e\n\u003cp\u003e3. Rinse and repeat if necessary.\u003c\/p\u003e\n\u003cp\u003eItems included:\u003c\/p\u003e\n\u003cp\u003e01 - Alfa-Lactobaby Vello Pre-Cleansing Treatment 250ml - Ybera Paris.\u003c\/p\u003e","brand":"Ybera","offers":[{"title":"Default Title","offer_id":58637554581887,"sku":null,"price":53.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0246\/1918\/8276\/files\/D_NQ_NP_2X_884123-MLA99815560867_112025-F.webp?v=1791374074","url":"https:\/\/idabeauty.co.uk\/products\/vello-alfa-lactobaby-pre-shampoo-250ml-ybera-paris","provider":"IDA Beauty UK ","version":"1.0","type":"link"}